Punching Through the Noise: WTW's Sophia Bhaumick on Insurance Revolution | Close Up
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Learning: Unstructured
Insurance marketing is quietly undergoing a revolution, driven by creative risk-takers, AI-enabled strategies and a tighter bond between marketing and sales. Sophia Bhaumick from WTW shares how her journey from politics to boxing to insurance lets her buck sector silos and bring fresh approaches to brand building and lead generation.
